Publishers: Rules

Because advertisers are paying you for impressions (not clicks), they must trust that you are making a best effort to present their ads in the intended way. To maintain that trust, we have some specific rules that you must adhere to. We will be periodically checking your apps to make sure that they conform. If non-compliance is discovered, we may have to refund any revenue generated over the estimated affected time period to the advertisers who made the payments.

  1. Banner ads must be placed at the top of the screen. Nothing else in the canvas may appear above them.
  2. The ads must be framed in accordance with the stated dimensions (x pixels wide, y pixels high). The ad should be completely visible without any scrolling.
  3. No other ads may appear on the page.
  4. The user id of the visitor must be faithfully passed into the iframe so that we can determine what ad to display.
  5. Ads should only be placed onto pages that keep the user there for more than 20 seconds on average. Advertising on fast click-through pages is not permitted.

Got more questions? Send them to contact@IdentifiedHits.com and we will respond promptly.